Building trust with potential customers is one of the most effective ways for high performance contractors to bring in new business. The visible ways you signal your trustworthiness and credibility online also offer great opportunities to differentiate your company and stand out in your service area.
In this webinar, Energy Circle founder and CEO Peter Troast will outline examples of different ways you can convey the quality of your work and customer service online and through your marketing and sales efforts. Topics covered include accreditation and certification programs (BPI, NATE, ACCA QI), third-party reviews (Google, responding to negative reviews), case studies and testimonials (on your website and elsewhere online), and how to talk about trust symbols with your customers.
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