Blog | Performance-Driven Digital Marketing | Energy Circle

Energy Circle Insights Blog

July 10, 2024

Find out how to keep incoming leads in a fickle market with these methods that target all parts of the sales funnel. Need help marketing your HVAC, solar, or home performance business? Reach out to our team today.

June 20, 2024

Learn what to consider before adding heat pump services to your business in our retro video guide. Watch now for key insights and steps to get started.

June 5, 2024

Consumer interest in battery storage surges after a blackout. Use these solar battery marketing tips to capitalize on the search demand spike!

May 1, 2024

Learn the latest about the IRA home electrification & efficiency rebates, including which states have applied. Need help marketing incentives for your better building business? Schedule a free discovery call with Energy Circle today.

April 18, 2024

Being a Nest professional is just one of the ways that energy efficiency contractors can help differentiate their businesses and stand out—learn how on our blog!

Ghosts or Gusts title card
April 1, 2024

Explore Energy Circle's new unscripted reality series, debunking 'haunted' homes with building science, for healthier and more energy-efficient living spaces.

A residential and commercial building side by side with solar panels installed
March 27, 2024
Discover how commercial solar installations, particularly on non-profit organizations, can significantly boost residential solar demand in your area. Learn strategic marketing tactics to leverage these installations for lead generation and drive... Read more
Residential and commercial solar buildings
March 14, 2024
Recent research suggests that non-residential solar installations, such as those on commercial buildings and schools, significantly boost residential solar adoption within the same zip codes. This "seeding" effect, proven to trigger a cascade of... Read more
one small red paper boat floating away on a white background from other white paper boats
February 28, 2024

Throughout the country, homeowners are starting to recognize the value and importance of clean energy and high-performance upgrades, like solar panels, heat pumps, insulation, and air sealing.

February 7, 2024
Find out what's in store for the solar energy industry in 2024 and what residential installers can do to prepare for upcoming challenges.

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