Tighten up your marketing with a team that sees value in the work you do.
Are YOU a high performance insulation and air sealing contractor who:
- Emphasizes insulation + air sealing
- Focuses on indoor air quality
- Utilizes diagnostic audits or assessments
- Holds BPI certification or other industry certifications and accreditations
- Does crawl space encapsulation work
- Has already or is considering added heat pump installation services
- Is plugged in to available incentives, tax credits, and rebate programs
You work hard to take a whole-home approach with your work, so partner with a marketing company that understands what sets you apart from competitors and can help your customers see the difference.
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Seal Your Success with Energy Circle
As a full-service marketing agency that works with businesses like yours, our team can help with all of your marketing and web development needs. At Energy Circle, we help home performance contractors differentiate themselves in a crowded market with custom websites, marketing strategies tailored for your business, and sophisticated marketing work that raises awareness of your company and drives leads.
What differentiates Energy Circle is not just our marketing chops but our in-depth knowledge of building science and insulation. Our entire team understands your industry and how to market your services, from content writers to developers to account managers and coordinators to paid ad specialists. As a result, you get website and marketing strategies that are a step ahead of the competition. Here are just a few examples:
- Insulation + air sealing retrofits - The audience for insulation retrofit projects is very different from new construction insulation jobs, and your website and marketing efforts should reflect a keen understanding of what’s motivating each type of customer.
- Envelope + mechanical - More and more home performance contractors are adding HVAC services to their offerings, and we’ve worked directly with a number of them to make the transition successful.
- Insulation rebate programs - From the Inflation Reduction Act to local utility and rebate programs in your service area, we know exactly how to help you leverage them into more jobs.
- 25C tax credits - We are 25C experts that know how to build website and marketing campaigns around this incentive - we even helped an insulation trade organization design and launch a nation-wide campaign to help contractors take advantage of the tax credit.
- Indoor air quality - Healthy home marketing is a crucial but underutilized strategy for home performance contractors - we can help spread the word about your expertise in indoor air quality, air quality testing, ventilation systems, ERVs/HRVs, and more.
- Home electrification - As home electrification gains more traction around the country, home performance contractors need to show homeowners how they play an essential role in all-electric home upgrades.