Consumer interest in heat pumps is growing, which creates new sales and marketing opportunities for solar installers. Leaning into the benefits of pairing heat pumps with solar can help you capture more leads and increase sales. You can take this strategy a step further by expanding your service offerings to include heat pump installation.
On Wednesday, October 9, Energy Circle's Abby Yolda, Director of Solar and Digital Marketing, and Cory Allyn, Associate Director of Content and Strategy, discussed specific strategies that solar companies can use to sell solar using heat pumps, including solar + heat pump content and SEO keywords, whole-home electrification marketing, how to take advantage of overlapping and complimentary incentives, and where these two different services fit into the average customer's awareness journey. Watch the webinar recording here!
Download webinar documents here: 