November 20, 2019
Go behind the scenes during Energy Circle's 2019 Retreat, as our entire team gathered at the base of Sunday River Ski Resort for three days of digital marketing strategy, planning for the coming year, and team building. Our video camera was there...
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November 14, 2019
Learn how to take advantage of the credibility of the Department of Energy's Home Improvement Expert Program, by becoming a Home Improvement Expert partner. By utilizing the assets provided by this government program, you can differentiate your...
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November 6, 2019
Need some help with your end of the year marketing push? There still are co-op dollars available for solar, HVAC or home performance businesses—but you've got to take advantage now before co-op programs from TRANE, Mitsubishi, Panasonic and...
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October 23, 2019
People love to hate utility companies, but with some quick-to-deploy digital marketing tactics you can make them love your HVAC, solar, or home performance business. Energy Circle discusses the challenges of marketing during a utility company PR...
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October 16, 2019
Upgrade your website's landing pages and see an increase in conversion and lead generation for your business. Energy Circle explains why advanced landing pages should be a digital marketing priority for your home performance, HVAC, and solar...
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October 9, 2019
Struggling to transition from newspaper ads to Google My Business? Improve your local brand marketing strategies online with these ideas and tips from Energy Circle. Learn what you can do to build an audience, find customers online, and generate...
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October 2, 2019
For Energy Efficiency Day 2019, take a look at this behind the scenes video filmed in Energy Circle's Portland ME offices! We detail some of our initiatives to cut back on office energy usage and make our working spaces more environmentally...
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September 18, 2019
Have you struggled to curate original, authentic, on the job content for use on your solar, home performance, or HVAC website? Here's what the digital marketers over at Energy Circle want you to know about a powerful on-the-job image capturing...
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September 11, 2019
An integrated marketing strategy combines multiple digital tactics like SEO, content, and PPC into one unified plan that leverages the strength of each tactic. Find out how your HVAC, solar, or home performance business can benefit from an...
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September 4, 2019
Popular music streaming services like Spotify are snatching up podcasting companies like Anchor and Gimlet Media. But why?