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Energy Circle Insights Blog

high performance contractors discussing brand
November 1, 2024

A brand is much more than just a logo or a truck wrap. In today's blog, we'll explain how your brand can affect everything from lead generation to organic search rankings, and how effective high performance branding can differentiate your...

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sales funnel
September 25, 2024

As homeowners continue to be cautious with their spending, demand for home services remains low.

August 14, 2024

We've got surprising data from last year's taxes on how households are using home energy tax credits. Find out what high performance home contractors should be doing to take advantage.

July 31, 2024

The competitive landscape for HVAC and home performance contractors is changing. Get up to speed on the new types of competitors entering the market and vying for leads.

July 10, 2024

Find out how to keep incoming leads in a fickle market with these methods that target all parts of the sales funnel. Need help marketing your HVAC, solar, or home performance business? Reach out to our team today.

June 20, 2024

Learn what to consider before adding heat pump services to your business in our retro video guide. Watch now for key insights and steps to get started.

June 5, 2024

Consumer interest in battery storage surges after a blackout. Use these solar battery marketing tips to capitalize on the search demand spike!

May 1, 2024

Learn the latest about the IRA home electrification & efficiency rebates, including which states have applied. Need help marketing incentives for your better building business? Schedule a free discovery call with Energy Circle today.

April 18, 2024

Being a Nest professional is just one of the ways that energy efficiency contractors can help differentiate their businesses and stand out—learn how on our blog!

Ghosts or Gusts title card
April 1, 2024

Explore Energy Circle's new unscripted reality series, debunking 'haunted' homes with building science, for healthier and more energy-efficient living spaces.

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